Build Up
Finding the right media mix for homebuilders with Sara Kerr | Build Up Episode #2
ZGM Media Manager, Sara Kerr, joins us to talk all things homebuilder media. Learn about how to plant a seed and build brand recognition among your demographic, finding the right mix between digital and traditional, and why McDonald's still advertises as much as they do.
Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes
ZGM Media Manager, Sara Kerr, joins us to talk all things homebuilder media. Learn about how to plant a seed and build brand recognition among your demographic, finding the right mix between digital and traditional, and why McDonald's still advertises as much as they do.
Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes