Build Up

Finding the right media mix for homebuilders with Sara Kerr | Build Up Episode #2

December 01, 2021 ZGM Modern Marketing Season 1 Episode 2
Build Up
Finding the right media mix for homebuilders with Sara Kerr | Build Up Episode #2
Show Notes

ZGM Media Manager, Sara Kerr, joins us to talk all things homebuilder media. Learn about how to plant a seed and build brand recognition among your demographic, finding the right mix between digital and traditional, and why McDonald's still advertises as much as they do.

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