Build Up

The power of brand purpose and rebranding considerations with Kim Tieu | Build Up Episode #3

December 15, 2021 ZGM Modern Marketing Season 1 Episode 3
The power of brand purpose and rebranding considerations with Kim Tieu | Build Up Episode #3
Build Up
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Build Up
The power of brand purpose and rebranding considerations with Kim Tieu | Build Up Episode #3
Dec 15, 2021 Season 1 Episode 3
ZGM Modern Marketing

Cantiro's Senior Marketing Manager, Kim Tieu, joins us to talk all things brand. Hear about Cantiro's recent rebrand, the importance of brand purpose, and why homebuilders need to consider all departments when it comes to brand updates.

Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes


Show Notes

Cantiro's Senior Marketing Manager, Kim Tieu, joins us to talk all things brand. Hear about Cantiro's recent rebrand, the importance of brand purpose, and why homebuilders need to consider all departments when it comes to brand updates.

Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes